Steaks raised by horsemeat scandal: Sales of ethical meat soar as they lose appetite for ready meals

The RSPCA-backed Freedom Food brand reports a leap in meat stamped with the logo since the scandal in January


Families are losing their appetite for ready meals, sending sales of fresh, ethically produced meat rocketing by 36%, a report has revealed.

The RSPCA-backed Freedom Food brand reports a leap in chicken, pork and fish stamped with the logo since Britain was rocked by the horsemeat scandal in January.

And butchers are also reporting a 30% increase in demand for meat as shoppers increasingly cook from scratch.

According to the animal welfare charity, consumers have lost faith in ready meals after horse-gate and no longer trust ingredient labels.
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